Creating a Speaker One Sheet that Gets You Noticed

Mar 1, 2021

Why a one sheet?  Do you really need one?  Is it required?
These are the questions I hear when I talk about a speaker one sheet.
I believe that as a speaker you need a one page document to share with event planners — it can be a pdf you attach to an email or a page on your website.  Either one works.

Elements of a one sheet. 

Remember first and foremost, the one sheet is about what you bring to the audience.

Picture of you — the real you.  Now, I’m not saying that you roll out of bed and snap a pic.  We still want to put effort into the photo, but let it showcase you and your personality. 

About you – the biography section. This is where you showcase your skills.  Show the event planner why you are the person to help her audience. 

Topic or topics  – showcase your signature message or messages.  Keep the focus on the audience and the problem your message solves.

Social proof – combination of testimonials from people who can speak to your skills and information on notable places you’ve spoken.  Do not worry, if you don’t have much experience, that just mean you have to be more creative  (not deceptive).  Have you led Bible study?  Ask one of the attendees for a review.   Have you presented in a business setting?  Ask for a statement.

Contact information –  seems obvious, but I do like to state the obvious. 

Your one sheet is your foot in the door — create it to showcase how you can serve the audience and you’ll get noticed. 

Related Episodes

Episode 158: Mary Answers MORE Speaker Questions

Episode 158: Mary Answers MORE Speaker Questions

As a speaker, have you ever experienced that moment of panic where you’ve forgotten everything on stage? Have you struggled to connect with a tough audience? Are you wrestling with a large message, and how to help your audience feel connected to it? In another episode...

Episode 157: Mary Answers Your Speaker Questions

Episode 157: Mary Answers Your Speaker Questions

Do you have burning questions about becoming a professional speaker? Want to know how to refine your message, narrow your focus, or navigate event planning? Today, I’ll answer these questions (submitted by listeners, like you!) and I’ll provide specific, beneficial...

Episode 156: What do you NEED to be a Professional Speaker?

Episode 156: What do you NEED to be a Professional Speaker?

Are you wondering what it takes to be a professional speaker? Do you feel overwhelmed by all the "must-haves" and "shoulds" that others are telling you? We tend to complicate things by setting rigid expectations and absolutes. There are more than a few misconceptions...

0 Comments